Crunchy moms have found solace in one Trump appointee: RFK Jr.

RFK Jr. was nominated by Trump to lead Health and Human Services, and he has a laundry list of major changes he wants to undertake during his reign. He’s been outspoken about removing fluoride from drinking water, stymying vaccine practices, overhauling the Food and Drug Administration, and banning certain foods. His overarching plan is coined as “Make America Healthy Again,” or MAHA, for short. Confirmation hearings for RFK’s appointment haven’t yet been announced, but Trump said he’d let RFK “go wild” on health, food, and medicine.

@washcodoula A crunchy mom explained.. in my own words. Being a crunchy mom is something thats hard to explain to others who just don’t “get” it. Most crunchy moms don’t set out to be crunchy, but find themselves in the crunchy community after a few years of researching and learning new information. To all my fellow crunchy moms, thanks for being here. #crunchy #crunchymom #crunchymomsoftiktok #crunchymomexplained #whatisacrunchymom #crunchycommunity #naturalmindedmama #naturalminded #holistic #traditional #homemade #diy #mom #fyp ♬ Outdoors – Acoustic Guitar Chill

These stances align closely with crunchy moms, who paint themselves as being environmental- and health-conscious and often limit the types of foods and products they use in their homes. Many crunchy moms subscribe to the notion that fluoride in drinking water is unsafe and vaccines are dangerous, both of which have been scientifically proven to have health benefits. 

“POV: You’re a non-toxic [stay-at-home mom] and you can finally rest easy knowing RFK is ready to take down the food industry and big pharma,” one TikTok user posted on Nov. 7, with the caption: “Praise God for putting people in the right places to help our nation.”

There is also a subset of crunchy moms called “scrunchy moms” who aren’t quite as intense in their beliefs, but still prioritize making more conscious food and healthcare decisions for their children. One self-described scrunchy mom and registered dietitian-nutritionist, Stephanie Dunne, said crunchy moms are supporting RFK Jr. because they want to make personal choices…